Siri ya Mtungi branding

About This Project

I designed a large collection of merchandise and promotional materials for the popular Tanzanian television drama Siri ya Mtungi. This includes billboards, calendars, posters, DVD covers, stickers, t-shirts, folders, online advertisements, logos, fold up banners, and social media posts. The idea behind much of the designs were character based stories about the various relationships between friends, lovers, and family. The drama title, Siri ya Mtungi, is a famous swahili proverb that says only the ladle knows the secrets the pot holds. The drama’s main character’s last name is Mtungi (pot), who has many secrets he is hiding, so the drama is playing off this proverb.